Top 5 Mistakes Small Businesses Make While Building a Website (And How to Avoid Them)
In Nepal, many small businesses are now creating their own websites to sell products and reach more customers. This is a great step forward — but some common mistakes can stop your online store from working properly or even harm your brand.
This blog will help you understand the top 5 mistakes small business owners make while building a website and how you can avoid them, especially when using simple platforms like Thulo.
Mistake 1: Making the Website Look Too Crowded or Confusing
Many people try to put everything on their homepage — too many banners, too much text, too many buttons.
Why it’s a problem:
Visitors get confused and leave the site without doing anything.
How to fix it:
Keep your homepage clean and simple.
Show your logo, top products, and one clear message.
Use Thulo’s professional templates — they’re made to look clean on all devices.
Mistake 2: Not Using Good Product Photos
Some websites use dark, blurry, or very small photos. Others don’t show enough angles of the product.
Why it’s a problem:
Customers can’t touch your product online — they need to see it clearly to trust it.
How to fix it:
Use your phone camera with natural light.
Take front, side, and close-up photos.
Show the product being used (if possible).
Thulo allows you to upload multiple product images easily.
Mistake 3: Not Writing Clear Product Descriptions
Some people only write the product name and price. But that’s not enough.
Why it’s a problem:
People want to know size, material, uses, and why they should buy it.
How to fix it:
Write short and clear descriptions.
Answer common questions customers may ask.
Mention benefits, not just features.
Add a Nepali version if your audience prefers it.
Mistake 4: Not Making the Website Mobile-Friendly
Most Nepalis browse the internet from their mobile phones. If your site doesn’t work well on mobile, people will leave.
Why it’s a problem:
Buttons may be hard to click, images may not fit, and loading may be slow.
How to fix it:
Mistake 5: Not Adding Contact Details or a Clear Way to Order
Some websites don’t show a phone number, address, or order button. This makes it hard for customers to trust the seller.
Why it’s a problem:
No contact = no trust = no sales.
How to fix it:
Add your business name, phone number, WhatsApp/Viber, and address.
Use Thulo’s built-in "Order Now" or "Add to Cart" buttons.
Include customer support info if possible.
Final Tip: Test Your Website Like a Customer
Before launching, pretend you are a customer:
Can you find the product quickly?
Is it easy to understand?
Can you place an order without confusion?
Ask a friend or family member to try it too and give honest feedback.
Build It Right with Thulo
Thulo is built for Nepali small businesses. The platform helps you:
👉 Start your website here: https://thulo.com.np/register
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